Tourism Economy

Our attractions, our natural resources, our cultural heritage and our sense of Mansfield/Richland County pride attract visitors to our region. Tourism adds to our quality of life and makes our communities attractive places to live, work, conduct business and visit.

The visitor economy includes products, services and sites located throughout our area, including: overnight accommodations, attractions, restuarants, retail outlets, entertainment venues and indoor/outdoor recreational opportunities.

Visitor expenditures represent “new dollars” for our local economy. Residents certainly contribute to a hospitality businesses bottom line. Attracting visitors, on the other hand, provides an additional positive economic impact that otherwise would not have been included in sales and tax revenue.

Richland County Data

$304.2 Million in Total Sales
Supports 4,432 jobs with a payroll of $86 million
$8.5 million in local taxes

  • Tourism is an integral and driving component of the Richland County economy, number 4 in the top 5 county employers.
  • Visitors to Richland County generated business sales of $290 million, directly and indirectly, in 2013.
  • Tourism is a diverse composite of economic activities, including transportation, recreation, retail, lodging, and food & beverage sectors.

Source: The 2015 Economic Impact of Tourism Report in Richland County (published 2015)

State of Ohio Annual Data

  • $43 billion in sales for Ohio businesses.
    • Average Spending per Person is $111 for a Day Trip
    • Average Spending per Person is $360 for an Overnight Trip
  • 212,000,000 Tourism Visits
  • 427,000 jobs were sustained by visitors to Ohio
Key Stat: Consumer Preference – 72% of consumers would rather spend their money on an Experience and material items.


U.S. Annual Data

$990.3 billion in direct travel spending.
$157.8 billion in tax revenue for local, state & federal governments.
8.6 million direct travel-generated jobs.
15.3 million direct & indirect jobs (1 out of every 9 jobs).
$248.2 billion in wages shared by American workers directly employed by travel.