- Destination Mansfield – Richland County

Marketing Check List

Marketing Check List

We're in this together and we're here to help!  Here are many FREE and low-cost tools you can use to maximize your membership with us.  Make sure you are taking advantage of everything that fits! For a printable version of this, click here.


  • Viewed your listing on our website www.DestinationMansfield.com.  (Also under Group Travel and Meeting Planners sections if it applies to you).

  • Sent NEWEST photos and video to Destination Mansfield - Richland County for advertising, promotional and social media use.

  • Read “The Traveler” (our online newsletter) emailed to you each month to keep current.

  • Used key words in your description that fit the niche categories on our website.  (Check out the top word searches listed in the online newsletter, “The Traveler”, each month.)

  • Submitted up-to-the-minute event details to Destination Mansfield - Richland County for our Calendar of Events.

  • Signed up to participate in the “Packages” section for lodging.

  • “Like” Facebook pages for: Destination Mansfield - Richland County, The Shawshank Trail and Haunted Mansfield Ohio.  The CVB can also “like” you back for cross promotion!

  • Advertised on www.DestinationMansfield.com.

  • Placed a display ad in the Visitors Guide and taken part in our companion marketing piece, the“Lure Brochure” (123,000 printed).

  • Returned your Race Availability and Special Event Form each month so the CVB knows if you have rooms to sell for each event.

  • Participated in the LOCAL DEALS program, offering deals online/mobile.

  • Participated in the RACE DEALS program, offering discounts & deals for race fans.

  • Attended the Destination Mansfield - Richland County annual meeting each year (in May).

  • Sponsored/donated a door prize to the Annual Meeting to reach Destination Mansfield - Richland County members with your message.

  • Volunteered as a community ambassador at races, tradeshows or other events.

  • Responded to CVB sales leads for meetings and hotel rate requests.

  • Submitted business/event listing details to www.DiscoverOhio.com for statewide exposure and checked your listing a regular basis for any updating.

  • Displayed our FREE visitor guides at your place to show all the local things to do!

  • Added a logo/link to the CVB on your website to help cross promote what the area has to offer!

  • Provided copies of your brochure (and menu) to the Destination Mansfield - Richland County .

  • Submitted items to be used for contests and promotions for additional exposure.


The Shawshank Trail
Charles Mill & Pleasant Hill Marinas
Best Western Richland Inn
Olivesburg General Store
Prairie Peddler Festival
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